Privacy Policy

Last Updated: June 27, 2026

Welcome to McFrank & Williams Advertising Agency, Inc. (“we,” “our,” or “us”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy will inform you as to how we look after your personal data when you visit our website at https://mcfrank.com (the “Website”) and tell you about your privacy rights and how the law protects you.

1. Information We Do Not Collect

Because of the nature of our Website, we do not allow users to create profiles or accounts, nor do we allow users to leave public comments. Therefore, we do not collect or store account passwords, user profile details, or public comment data.

2. Information We Collect

We may collect, use, store, and transfer different kinds of information about you, which we have grouped together as follows:

  • Usage Data: Information about how you use our website, including your browsing actions and patterns.
  • Technical Data: Includes your internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this Website.
  • Contact Data: If you reach out to us via a contact form or email, we will collect the personal data you voluntarily provide (such as your name, email address, and the contents of your message) solely for the purpose of responding to your inquiry.

3. Cookies, Analytics, and Tracking Technologies

Our website is built on WordPress and utilizes cookies and similar tracking technologies to improve your browsing experience and analyze website traffic.

Google Analytics 4 & Google Tag Manager We use Google Tag Manager to deploy Google Analytics 4 (GA4), a web analytics service provided by Google LLC. GA4 uses cookies to help us analyze how users interact with our Website. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google.

We use this information to evaluate website traffic, compile statistical reports on website activity, and improve our marketing efforts. GA4 is configured to anonymize IP addresses and does not log or store individual IP addresses.

You can learn more about how Google uses data when you use our partners’ sites or apps by visiting: www.google.com/policies/privacy/partners/. You can also opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

4. How We Use Your Information

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • To respond to your direct inquiries or contact requests.
  • To use data analytics (via Google Analytics) to improve our Website, marketing, customer relationships, and experiences.
  • To administer and protect our business and this Website (including troubleshooting, data analysis, testing, system maintenance, and support).

5. Sharing Your Information

We do not sell, trade, or rent your personal identification information to others. We may share your data with trusted third-party service providers who assist us in operating our website and conducting our business, such as:

  • Google LLC (for analytics purposes as described above).
  • Web hosting providers who maintain our WordPress infrastructure.

These parties are obligated to keep your information confidential and use it only for the purposes for which we disclose it to them.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. However, please note that no transmission of data over the internet is completely secure.

7. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Analytics data is retained according to Google Analytics’ standard retention periods.

8. Your Legal Rights

Depending on your location, you may have rights under data protection laws in relation to your personal data, including the right to:

  • Request access to your personal data.
  • Request correction of your personal data.
  • Request erasure of your personal data.
  • Object to processing of your personal data.
  • Request restriction of processing your personal data.

If you wish to exercise any of the rights set out above, please contact us.

9. Third-Party Links

This Website may include links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

McFrank & Williams Advertising Agency, Inc. Email: info@mcfrank.com Website: https://mcfrank.com